A space that redefines “Greed”.
Though often seen through a negative lens, the term 'greed' holds untapped potential for positive transformation. In GIG retail project, we aim to redefine this concept, encouraging individuals to embrace the constructive power of ambition and wealth-building. By blending pop culture with traditional aesthetics, we’ve crafted a gothic-inspired retail and hospitality space where visitors can channel the energy of 'greed' as a driving force for personal and collective growth.
Each crafted detail shines with brilliance.
Inspired by contemporary pop culture, we have meticulously crafted the store's logo and brand identity, with neon green as the signature color. This vibrant hue extends to the interior lighting and décor, infusing the space with a captivating energy. Visitors are welcomed by elements designed to astonish and motivate within an immersive 'greedy' ambiance.
The ceiling features a cascading gold river, guiding guests through the entrance and igniting their journey. Angular walls and dynamic lighting further enhance the architecture, embodying the ethos of 'greed is good.' Ornate columns and gilded displays exude opulence, reflecting the brand’s essence.
At the center of the layout, a gold-adorned staircase symbolizes ambition and ascent. Crafted from perforated metal, it resembles gleaming bullion and serves as a beacon. A striking leopard sculpture greets visitors at the threshold, inviting them to explore the world of GIG.
